How Scalable is Your
This guide aims to help e-commerce store owners understand how scalable their e-commerce business is. We define key e-commerce performance analytics terms every e-commerce business owner should know, including:
- Cost of Customer Acquisition (CAC)
- Average Order Value (AOV)
- Lifetime Value (LTV)
- LTV:CAC Ratio
- Repurchase Rate
This guide also provides new strategies e-commerce business owners can implement to start scaling their business today.